Articles

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  Analysis of the Influence of Visual Merchandising in Increasing Sales in Clothing Stores

  
  (1)  Fawzi Rizqi Pradana ( Universitas Muhammadiyah Yogyakarta, Indonesia )
  (2)  Widya Yuli Astuti ( Universitas Gadjah Mada, Indonesia )
  (3)  Hussein Gibreel Musa ( University of El Geneina , Indonesia )

  
  

  1-8

  • pdf
  Abstract views: 417 times | Downloaded: 320 times

• The Influence of Transformational Leadership and Organizational Culture on Employee Performance

  
  (1)  Faidholloh Muqtafi ( Universitas Muhammadiyah Yogyakarta, Indonesia )
  (2)  Askar Garad ( University of Sheba Region, Indonesia )

  
  

  9-16

  https://doi.org/10.59247/bim.v3i1.330

  • pdf
  Abstract views: 205 times | Downloaded: 125 times

• Big Data Technology to Improve Marketing Strategy

  
  (1)  Efa Wakhidatus Solikhah ( Ahmad Dahlan University, Indonesia )
  (2)  Mai Ulfa Atika ( Universitas Gadjah Mada, Indonesia )
  (3)  Joni Prayogi ( Universitas Jenderal Soedirman, Indonesia )

  
  

  17-22

  https://doi.org/10.59247/bim.v3i1.331

  • pdf
  Abstract views: 97 times | Downloaded: 115 times